Sarah Woolnough, CEO of Asthma + Lung UK, on managing a large-scale merger

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CEO of Asthma + Lung UK, Sarah Woolnough, on managing a large-scale merger.


We explore the merger between Asthma UK and the British Lung Foundation, which resulted in the creating of Asthma + Lung UK.


We look at the pros and cons, the opportunities and the headaches that Sarah Woolnough has been coping with and driving forward as CEO of Asthma + Lung UK.


Sarah provides a truly candid view and this episode is particularly useful for anyone contemplating, managing or wishing to learn about mergers within the non-profit space.


From branding and governance to CRM systems and auditing, you’ll find this interview informative and full of actionable suggestions.


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About Sarah Woolnough


Sarah Woolnough is CEO of Asthma + Lung UK. She oversees all aspects of the organisation.


Sarah is Co-Chair of the NHS England National Respiratory Board, which directs NHS England’s efforts to improve outcomes for those with respiratory disease. Sarah also sits on the Board of the Accelerating Access Collaborative, a key government initiative aimed at encouraging swifter adoption of new technologies and treatments to tackle ill health.


Sarah has a background in policy and communications, having spent many years as a Board member at Cancer Research UK, and has been heavily involved in several tobacco control and other prevention campaigns. Sarah is also a trustee of MQ, a mental health research charity, and has previously been a non-Exec of ASH, the Association of Medical Research Charities, Bliss, the special care baby charity and the National Cancer Research Institute.


Asthma + Lung UK -- website